Print Marketing
Building Trust and Relationships: About 82% of consumers trust print advertisements the most when making purchase decisions? This trust translates into a unique opportunity to establish a credible presence and form deeper relationships with your patients
The Psychology Behind Print Marketing
CompuAIM’s Insight: CompuAIM understands the psychology behind print marketing, ensuring that your messages make a lasting impact on your audience.
Building Trust: CompuAIM’s print strategies help you establish a deeper connection with your audience. Research shows that 65% of respondents believe they understand a story more deeply when reading in print, and print readers typically spend 20 minutes or more with a publication. By utilizing print methods, CompuAIM ensures your audience comprehends and retains your message more effectively.
Building Trust With Your Audience
CompuAIM’s Reliability: In an era of digital misinformation, CompuAIM’s print marketing strategies provide a higher level of trustworthiness for your consumers.
Trustworthy Messaging: With 56% of customers finding print marketing the most trustworthy, CompuAIM’s direct mail strategies lead to great results. With 79% of households reading or scanning direct mail ads and 44% visiting a brand’s website afterward, CompuAIM ensures your audience trusts your messaging without online security concerns.
Generating Leads
CompuAIM’s Innovation: CompuAIM’s use of QR code technology makes print marketing actionable and effective in generating leads.
Lead Generation: By implementing QR codes on print materials, CompuAIM captures details of potential consumers, allowing them to engage with your brand easily. CompuAIM’s innovative strategies turn interest into action, building a valuable list of engaged customers over time.
Developing a Print Marketing Strategy
CompuAIM’s Strategic Approach: CompuAIM helps you integrate print into your marketing strategy effectively, considering all key steps.
Configuring a Budget: CompuAIM assists in determining the investment needed for print marketing, including printing, mailing, and additional services like binding. They also help in planning cost-effective distribution methods.
Marketing Methods: CompuAIM guides you in choosing the best print marketing methods, from business cards and flyers at events to powerful direct mail campaigns that stand out amid digital noise.
Combine Print With Digital
CompuAIM’s Comprehensive Solutions: CompuAIM harmonizes digital and print marketing, creating campaigns that are up to 400% more effective.
Integrated Campaigns: By including social media handles and utilizing QR codes in your print materials, CompuAIM ensures seamless integration of your marketing efforts, maximizing the impact of both digital and print strategies.
Print vs. Digital
CompuAIM’s Balanced Approach: CompuAIM recognizes the unique strengths of both print and digital marketing, offering a balanced approach to maximize your brand’s impact.
Higher Brand Recall: CompuAIM’s print marketing strategies drive up to 77% brand recall, significantly higher than digital adverts. They also tap into the preference of younger audiences, with 92% of 18 to 23-year-olds finding print content easier to read.
Introducing Sustainable Print
CompuAIM’s Commitment to Sustainability: CompuAIM partners with trusted, sustainable print providers to ensure your marketing efforts are environmentally friendly.
Sustainable Solutions: CompuAIM offers carbon-balanced print solutions, allowing your materials to wear the World Land Trust Carbon Balanced Print logo. This demonstrates your brand’s commitment to reducing its carbon footprint while enjoying the benefits of print marketing.
Why Print Should Still Be a Part of Your Overall Marketing Strategy
CompuAIM’s Expertise: Discover more about the power of print marketing by downloading CompuAIM’s latest guide, which delves into the detailed benefits and strategies discussed above. With CompuAIM’s expertise, print marketing remains a vital and effective component of your overall marketing strategy.
